Rahul Nippani
Media Operations Analyst at Annalect India an Omnicom Global Solutions | PHD | Touche | OMD | CM360 | GTM | FlashTalking | Double Verify | IAS | Broadcast-TV, Radio | Ex-Google Operations Center | Ex-Accenture
- Role
- Media Operations Analyst at Annalect
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Rahul Nippani
A highly experienced Dynamic Digital Marketing Analyst with more than 8.5+ years of…
Experience
Media Operations Analyst
Aug 2022 — Present · Hyderabad, IN
We work as Media Planning execution Analysts for the Agencies across Omnicom Media Group Canada (OMGCA)- PHD Media, Hearts & Science, OMD Media, Touche etc.Digital Investment Team - Broadcast: TV and Radio Ads: Setting up TV and Radio campaigns across Ad Agencies as per the Media Plan/Blocking Chart and calculate their Estimated & Actual Audience and TRP ratings for the same across Omnicom Media Group Canada Markets. Ad Operations - End to End Campaign Management - Executing the media plan within the Ad Servers Google Campaign Manager 360 (CM360), Sizmek, Flashtalking, Innovid & Media Planning tool - Prisma. Pulling up a Daily/Monthly report. Analyzing the campaign performance and optimizing.Additionally, providing KT/Training team on the end-to-end functionality of the Ad Server - Google Campaign Manager 360 (CM360 Ad Serving Methodology, Campaigns setup, Creative types, Creative specs, CM360 Conversion Methodology, Reporting & Attribution - types of available reports and its functionality), Google Tag Manager, Functionality of Rich Media Studio Creatives and troubleshooting CM360 & Google Tag Manager Issues and tag implementation.
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