Rahul Chaturvedi
Growth and Revenue Head - Direct to Consumer Upi Gift Cards @Freecharge
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WORK HISTORY
Growth and Revenue Head - Direct to Consumer Upi Gift Cards @Freecharge
Leading growth and revenue across Recharges, Bill Payments, UPI, Lending, and Gift Cards. Driving user acquisition, engagement, and monetization strategies.Achievements:1. Delivered Cr in annual GMV across multiple verticals.2. Turned the Recharge & Bill Payments category profitable after 5 years of margin losses.3. Reduced CAC by 35% across the platform.4. Increased organic traffic by 110% in six months through strategic optimizations.5. Achieved 75% UPI adoption across various categories.6. Drove 298% growth in the Gift Cards category.Skills: Growth Strategy, Revenue Management, CAC Optimization, Performance Marketing, UPI, Gift Cards, Organic Traffic Growth, Cross-Functional Collaboration.
EDUCATION
Assembly Of God Church Kolkata
Commerce
Spring Dales College, Lucknow
Junior School
Guru Gobind Singh Indraprastha University
Bachelor of business administration (CAM)
SKILLS
ABOUT RAHUL CHATURVEDI
Direct to Consumer Specialist | Growth Architect | Digital Marketing Leader | Revenue…
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