Rafael Carranza
Head of Help Digital Experience and Content Strategy @ PitchBook | Executive MBA | AI Specialist
- Role
- Head of Help Digital Experience and Content Strategy at PitchBook
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Rafael Carranza
I create scalable digital experiences and knowledge solutions that align technology…
Experience
Head of Help Digital Experience and Content Strategy
May 2025 — Present · Seattle, WA, US
I lead the strategy and development of PitchBook’s Help Center and online community, driving improvements in content creation, management, and knowledge systems to enable customer success and organizational alignment. Through my effort to reorganize and lead the Help Center team, I have created impact by:• Driving a 163% increase in output and faster delivery timelines by standardizing and streamlining content operations.• Establishing editorial standards that elevated content quality, accuracy, and freshness.• Strengthening cross-functional collaboration with product, support, and marketing teams to align Help Center resources with customer needs and product launches.• Building a scalable foundation for growth by refining taxonomy, labeling, and content governance to improve discoverability and engagement.PitchBook provides comprehensive financial data, research, and insights to help professionals navigate opportunities in global capital markets.
Education
Universidad Politécnica de Madrid
Master's degree, Management Information Systems, General
Universidad del Valle de México
Bachelor's degree, Business, Management, Marketing, and Related Support Services
Brown University
Executive MBA, Business Administration and Management, General
2012 — 2013
IE Business School
Executive MBA, Business Administration and Management, General
2012 — 2013
Skills
- Sem
- Publishing
- New Media
- Radio
- Search Engine Optimization (SEO)
- Social Networking
- Multimedia
- Business Development
- Digital Marketing
- New Business Generation
- Marketing Communications
- Talent Management
- New Business Development
- Leadership
- Digital Strategy
- Creative Direction
- Strategy
- E-Commerce
- SEO
- Corporate Communications
- Public Relations
- Media Relations
- Business Strategy
- Content Strategy
- Marketing Strategy
- Social Media Marketing
- Strategic Partnerships
- Spanish
- Web 2.0
- Marketing
- Video
- Online Advertising
- Web Content Management
- Blogging
- Strategic Planning
- Online Marketing
- Sales Management
- Market Research
- Advertising
- Mobile Devices
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