Rafael Hernandez

About Rafael Hernandez

I graduated from UC Berkeley and spent the early part of my career as a Software Engineer at Microsoft. I saw a massive gap in the marketing world: agencies were relying on \"creative intuition\" while bleeding cash due to broken tracking and unreliable marketing systems.I built Great Marketing AI to fix that. We have managed $10M+ in ad spend and partner with Neil Patel’s NP Digital / Ubersuggest team, so I see what works at a very high level and with real numbers.We are not a typical agency. We are an ads engineering firm that executes world-class marketing. We combine elite media buying with proprietary server-side tracking and AI-driven creative production to eliminate the \"guessing phase\" of paid traffic.→ WHAT WE HELP WITH• Paid media strategy and management (Facebook, Google, TikTok)• Tracking setups (CAPI, GTM, server-side tracking)• Creative testing for hooks, angles, and offers• Landing page and funnel optimization to lift conversion• Email marketing and nurture campaigns that turn leads into revenue→ WHY WORK WITH US• Engineer first thinking: every decision is driven by numbers, not vibes• Tracking dialed in: we build clean data pipelines, so you know where every sale comes from• Proven at scale: we apply what we see running ads with teams like NP Digital• Creative that sells: data-backed hooks and angles, not random “cool” ideas• Simple reporting: you know what you spent, what you made, and what to do next

Experience

1. Founder & CEO

   Great Marketing Ai

   Oct 2024 — Present · Newport Beach, CA, US

   Great Marketing AI is a next-generation performance marketing agency, revolutionizing the way businesses scale through cutting-edge AI-driven strategies. We specialize in Facebook Ads, Google Ads, SEO, web design, and content creation, delivering results that matter. Our mission is to empower businesses to break through revenue plateaus by leveraging artificial intelligence to optimize campaigns, improve ROI, and streamline processes.At Great Marketing AI, we go beyond traditional marketing by combining the power of data, automation, and human expertise. Whether it’s crafting high-converting ad creatives, automating CRM systems, or scaling sales funnels, we make growth seamless and sustainable.We’re not just marketers—we’re your growth partners, transforming your business with precision and innovation. Let’s build something extraordinary together.

Education

• Harvard Business School

  Summer Venture In Management Program (SVMP)

  2019 — 2019

• Oxnard College

  Associate of Arts and Sciences - AAS, Computer Science

  2015 — 2018

• Hueneme High School

  High School Diploma

  2011 — 2015

• University of California, Berkeley

  Bachelor of Arts - BA, Computer Science

  2018 — 2020

Skills

• Javascript
• Organizational Leadership
• Python
• C++
• Mathematics
• Java
• Wordpress
• Research