Rafael Franca

About Rafael Franca

Driving Innovation & Business Growth | Senior Business Development Manager at Robert BoschWith over two decades of dynamic experience across continents and a diverse range of industries — including Construction, Energy, and Oil & Gas—I am Rafael, a results-driven Senior Business Development Manager at Robert Bosch, leading the charge in Hydrogen Technologies. My expertise lies in spearheading the conception, launch, and expansion of pioneering businesses across North America and beyond.Throughout my career, I have navigated diverse roles, from Country Manager to Global Innovation Manager, shaping strategies and driving growth across Latin America, Asia-Pacific, Europe, and the United States. This global journey has equipped me with a unique ability to lead with a broad perspective while delivering tangible local impact, adapting to the specific needs of each market.At the core of my professional prowess is a talent for identifying and crafting innovative digital business models. I excel in executing robust mergers and acquisitions strategies, developing comprehensive go-to-market plans, and orchestrating effective sales and marketing initiatives. My track record includes adeptly building strategic partnerships and ecosystems, managing P&L, and steering Key Performance Indicators to achieve sustained growth.Currently, I am at the forefront of innovation in the hydrogen economy, leading the development of a dedicated team at Bosch focused on advancing our groundbreaking PEM Electrolyzer stack technology. This role allows me to merge my passion for business strategy with cutting-edge technology, driving forward our vision of a sustainable energy future.My academic credentials, including an MBA in Marketing and a Certificate in Mergers & Acquisitions from Harvard Business School, provide a strong foundation that complements my extensive practical experience. I thrive on continuous learning and sharing insights within the industry.Whether you\'re seeking insights, collaboration opportunities, or simply want to exchange thoughts on the latest industry trends, I invite you to connect with me via InMail or drop me a message at r••••••••@gmail.com.Let\'s shape the future of business together!

Experience

1. Senior Business Development Manager - Hydrogen Technology

   Bosch USA

   Jan 2024 — Present · Chicago, IL, US

   Partner engagement and development• Go-to-Market strategy• Strategic customer relationships

Education

• FGV - Fundação Getulio Vargas

  Master of Business Administration - MBA, Marketing

  2005 — 2008

• Pontifícia Universidade Católica de Campinas

  Bachelor's degree, Economics

  1999 — 2004

• Harvard Business School

  Executive Program Mergers & Acquisitions 2018, Business Mergers and Acquisitions

  2018 — 2018

Skills

• Consumer Goods Industries
• New Market Expansion
• Brand Strategy
• International Expansion
• Global Business Development
• Global Channel Management
• 3d Printing
• Business Model Development
• Asia Business Development
• Consumer Goods
• Organizational Leadership
• Top Line Growth
• Bottom Line Growth
• Expansion Strategies
• Emerging Markets
• Mature Market
• Customer-Focused Sales
• Market Share
• Multicultural Marketing
• Product Marketing
• Marketing Strategy
• Competitive Analysis
• Business Strategy
• Marketing
• Brand Management
• Sales Operations
• Product Development
• Trade Marketing
• Market Planning
• Management
• Strategic Planning
• Marketing Management
• Market Analysis
• Team Leadership
• Business Planning
• Marketing Research
• Product Launch
• Automotive
• Sales Management
• Cross-Functional Team Leadership