Raden Ibnu Hanif
Senior Brand & Marketing Communications Manager @Home Credit Indonesia
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WORK HISTORY
Senior Brand & Marketing Communications Manager @Home Credit Indonesia
Jakarta, ID
1) Recommend, plan and deliver an integrated marketing communications strategy that enhances brand equity and assists the business in achieving company objectives.2) Devise innovative strategies and campaigns to support the sales team, in order to generate high quality new sales leads.3) Develop and implement specific marketing materials (POSM) to support effective selling, brand development, and communications activities.4) Work with other functions to develop integrated marketing campaigns that reach targeted audience in the most time and cost effective way.5) Manage budget & spendings in regards to marketing promotion/activation to maximize ROI.6) Take active part in Market Research and Customer Experience team to understand Customer\'s ability to comprehend our promotion style and adjust our communication strategy accordingly.7) Manage and lead team, fostering growth and development.8) Stay current on key marketing trends, best practices, and competitors\' movement.
EDUCATION
Universitas Indonesia (UI)
Bachelor's Degree
Universiti Malaya
Exchange
SKILLS
ABOUT RADEN IBNU HANIF
I am determined to be the future excellent agent of change who personifies a hardworking and craving-for-knowledge personality. With a passion in community development, I have participated in vast organizational experiences both as leader and active member. Although I graduated from English Studies, I have more than 8 years of Marketing experience in Brand Management and Trade Marketing. This shows that I am an agile and highly motivated individual who can adapt in any kinds of environment.
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