Rachin Gupta
Director at StatWorld Analytics LLC.
- Role
- Director at Statworld Analytics, Llc
- Location
- South Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Rachin Gupta
Marketing professional with 18+ years of experience in Marketing Strategy, Market Research & Advanced Analytics. Have worked with Fortune 500 companies on a wide variety of research projects such as branding, pricing, marketing spend, ad effectiveness, concept testing, benchmarking, usage & attitude, customer satisfaction etc. Have global experience across wide range of industries such as retail, consumer packaged goods, banking & finance, entertainment, food & beverage, IT and telecom, automotive, logistics etc. Extensive experience in executing end-to-end market research projects with expertise in all aspects i.e. research & questionnaire designing, survey programming, data collection and panel management, data tabulation, advanced analytics such as conjoint research, segmentation, predictive modeling etc, and reporting. Ability to explore data and analysis output and present the strategic insights in a meaningful and contextual manner.Have extensive experience on managing data collection (even for hard to get sample with low incidence rate) projects across the globe such as in US, UK, Asia pacific countries, BRIC nations, European countries like France, Germany, Italy, Spain, Netherlands, Austria, Switzerland, Belgium etc. Specialties : Market Research, Marketing Analytics, Conjoint Analysis/Discrete Choice Modeling, Consumer Research, Outsourcing/Off-shoring, Database Marketing, Marketing Mix Optimization, New Product Development, Pricing Optimization across wide range of industries.
Experience
Director
Nov 2012 — Present
StatWorld is a Full-Service Analytics Solutions provider that offers expert services in Customized Analytics, Market Research, Data Visualization, ETL Solutions, Social Media Analytics, and AI based Analytics. We have offices in New Delhi (India) and the US. In Advanced Analytics, we have distinctive expertise in discrete choice modeling (conjoint research) and market segmentation, and also provide analytics services related to market assessment & commercialization, pricing, marketing & sales effectiveness, CRM analytics, brand strength assessment, multivariate analytics, predictive modeling etc.In Market Research, we offer comprehensive services across all phases including research design, survey programming, data collection and field management, analysis and reporting. Our other services include dynamic dashboards & performance reporting, social media analytics, desk research and excel based automation. We also offer a range of services where we integrate Artificial Intelligence (AI) with traditional research to provide a significant value addition to our clients. We work across multiple industries such as healthcare, retail, CPG, finance, F&B, IT, automotive etc. and have executed projects across the globe in the US, UK, Canada, France, Germany, Spain, Belgium, other European nations, Middle East, India, China, Russia, Brazil etc.I can be reached at r••••••••@statworldanalytics.com
Education
Indian School of Business (ISB), Hyderabad
MBA
2009 — 2010
Indian Institute of Technology (IIT), Delhi
B.Tech
1999 — 2003
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