Rachi Agrawal

About Rachi Agrawal

As a business strategist with 8 years of experience across FMCG and consumer companies within management consulting, I find keen interest where data, execution and customer insights come together. I’ve led end-to-end growth programs—from on-ground retail distribution expansion at Emami to high-impact strategy projects at Deloitte for leading brands in spices, luggage, jewellery, apparel, nutrition, and travel retail.My expertise lies in designing scalable go-to-market strategies, optimizing route-to-market models, building loyalty and incentive programs, and delivering EBITDA-positive business plans. I’ve partnered directly with CXOs to execute digital transformation initiatives, unlock revenue from underpenetrated channels, and identify ₹100 Cr+ white space opportunities through detailed market assessments.Today, I’m passionate about helping consumer brands scale—whether through omnichannel expansion, category innovation, or smarter tech-led operations.Let’s connect if you’re building something exciting in this space!

Experience

1. Associate Director

   Deloitte

   Jun 2025 — Present · Mumbai, IN

   Driving multi-channel growth for leading consumer and retail clients, with a strong focus on E-commerce, Quick Commerce, Exclusive Brand Outlets (EBOs), Multi-Brand Outlets (MBOs), and Omnichannel strategy.

Education

• Bhilai Institute of Techology, Durg

  Bachelor of Engineering (B.E.), Electrical, Electronics and Communications Engineering

  2010 — 2014

• IMI Delhi

  Postgraduate Degree, Marketing

• IMI Delhi

  Master's degree, PGDM

  2015 — 2017

Skills

• Management
• Retail Marketing
• C
• C++
• English
• Digital Marketing
• Java
• Microsoft Office
• Microsoft Excel
• Powerpoint
• Microsoft Word
• Public Speaking
• Microsoft Powerpoint
• Marketing Strategy
• Leadership
• Teamwork
• Team Management