Rachel Roszatycki
Senior Director, Brand Strategy, Insights, Analytics
- Role
- Sr Director, Tmus Brand Strategy, Insights, Analytics at T-Mobile
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Rachel Roszatycki
Passionate, business-led brand strategist with experience building brands for Fortune 500 companies like T-Mobile, Microsoft, Amazon, eBay.
Experience
Sr Director, Tmus Brand Strategy, Insights, Analytics
Oct 2023 — Present
TMUS head of enterprise brand strategy (positioning, portfolio & marketing strategy, brand measurement), customer/market research, data science & analytics
Education
UW Foster School of Business
Master of Business Administration - MBA
2017 — 2019
University of Galway
English
2008 — 2009
University of Washington
Bachelor of Arts - BA, English & International Studies
2004 — 2009
Skills
- Brand Development
- Digital Media
- Public Relations
- Event Planning
- Strategic Brand Positioning
- Customer Service
- Community Management
- Strategic Communications
- Microsoft Powerpoint
- Integrated Marketing
- Influencer Marketing
- Content Strategy
- Marketing Strategy
- Sdlc
- Social Media
- Microsoft Word
- Blogging
- Research
- Social Media Outreach
- Microsoft Office
- Sales
- Social Networking
- Social Media Measurement
- Teamwork
- Leadership
- Marketing Communications
- Social Media Marketing
- Business Development
- Powerpoint
- Microsoft Excel
- Digital Marketing
- Public Speaking
- Digital Strategy
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