Rachel Murdy Mooneyhan

About Rachel Murdy Mooneyhan

I\'m a marketing leader who specializes in building brands and translating complex products into stories that resonate with customers. Over 11+ years, I\'ve developed expertise in brand strategy, product positioning, and marketing leadership for B2B SaaS companies serving specialized industries.Most recently at Bravo Store Systems, I led marketing through explosive growth, helping double revenue in just three years. My approach centers on understanding what makes customers tick, then developing positioning and messaging that connects technical capabilities to real business value.I focus on the strategic side of marketing: developing brand voices, crafting messaging frameworks, and ensuring every piece of marketing tells a cohesive story. Whether working with product teams to position new features or leading cross-functional initiatives, I create marketing that drives measurable business results.

Experience

1. Director of Marketing

   Permitium

   Dec 2025 — Present

Education

• Winthrop University

  Bachelor of Science - BS, Integrated Marketing Communication

  2010 — 2014

Skills

• Customer Service
• Integrated Marketing
• Press Releases
• Research
• Editing
• Social Media
• Marketing Communications
• Facebook
• Microsoft Excel
• Powerpoint
• Advertising
• Photoshop
• Copy Editing
• Marketing
• Microsoft Office
• Teamwork
• Brand Development
• Blogging
• Public Relations
• Digital Marketing
• Event Planning
• Social Networking
• Social Media Marketing
• Creative Strategy
• Copywriting
• Microsoft Word
• Creative Writing
• Time Management