Rachel Vignola
- Role
- Associate Ecommerce Category Merchandiser at DICK'S Sporting Goods
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Rachel Vignola
Specialties: Microsoft TEAMS, Sharepoint, Word, PowerPoint, and Excel. Adobe Photoshop…
Experience
Associate Ecommerce Category Merchandiser
Apr 2021 — Present
Golf equipment - categories managed: Golf balls, accessories, training aids; previously managed golf bags, components, electronics, complete sets Merchandise both Dick\'s Sporting Goods and Golf Galaxy websites, mobile sites, and apps -Work closely with merchants and vendor partners to support key product launches as well as promotions, with multi-channel activations -Collection management of both taxonomy and marketing collections -Homepage planning -Collaborate with marketing planning team on email and social support -Assist with pricing and promotional messaging on site and through various marketing channels -Analyze and report on business looking at key online metrics such as conversion, traffic, revenue, AOV -Coordination of special studio photoshoots to obtain assets for online activations -Perform competitive analysis as it relates to site functionality as well as promotional activations -Assist with Pro Tips and From the Tips (blog) article creation and management Serve as CM lead for migration into new merchandising tool (Caddyshack) and continuing to test new and modified functionality before team roll-out Technological Experience: Microsoft Office Suite, Adobe Analytics, Adobe AEM, Caddyshack, Workfront, Stylitics
Skills
- Sales
- Forecasting
- Indesign
- Microsoft Word
- Photoshop
- Apparel
- Visual Merchandising
- Merchandising
- Customer Service
- Microsoft Excel
- Styling
- Retail
- Illustrator
- Assortment
- Adobe Creative Suite
- Fashion
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