Rachel Kumar
Business Sherpa & Fractional CMO helping organizations maximize their impact at the intersection of Brand, Culture, and Marketing | Culture Cheerleader 🙋🏽♀️ | Snow Chaser 🏂 | French Fry Lover 🍟
- Role
- Chief Business Sherpa at Rachel K Group
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Rachel Kumar
Rachel K Group offers relationship-driven brand strategy and culture consulting for…
Experience
Chief Business Sherpa
Mar 2011 — Present · San Diego, CA, US
Our mission is to help your business create a healthy culture and captivate customers so you can maximize your impact and become the world-changing brand you were meant to be.We offer strategic consulting and planning services for:*Brand Strategy + Development*Culture Clarity*Marketing Communications*Team DevelopmentRecent Projects:Qualcomm Technologies (Ongoing)- Strategic planning and culture consulting for #OneMarketing team- Develop messaging frameworks for various business units including Auto, IoT, Connectivity & NetworkingGage Zero (Ongoing)- Serve as fractional marketing lead for fleet electrification charging hub developer- Consult on culture activation and HR processesGrin Events (Ongoing)-Serve as marketing and business consultant for team building company Google (October 2023 - January 2024)- Consulted on strategic vision framework and planning for sales enablement teamTo see more projects and clients, visit rachelkgroup.com/services.
Education
University of California, Los Angeles
BS
1993 — 1997
Skills
- Content Strategy
- Leadership
- Online Marketing
- Marketing Management
- Public Relations
- Retail Marketing
- Product Marketing
- Budgets
- Marketing Communications
- Marketing
- B2b Marketing
- Budgeting
- Social Media Marketing
- Positioning
- Marketing Research
- Strategic Partnerships
- Digital Marketing
- Corporate Branding
- Direct Marketing
- Brand Development
- Interactive Advertising
- Mobile Devices
- Relationship Marketing
- Sponsorship
- Digital Strategy
- Strategic Communications
- Digital Media
- Marketing Strategy
- Multi-Channel Marketing
- Product Management
- Media Planning
- Social Media
- Advertising
- Brand Awareness
- Program Management
- Product Launch
- Brand Management
- P&L Management
- Trade Shows
- Lead Generation
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