Rachel Green
Brand Strategy Director @Carbonate, Inc., specializing in the hospitality industry
- Role
- Director of Brand Strategy & Communications at Carbonate, Inc.
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Rachel Green
Perpetually curious Brand Strategist specializing in the hospitality industry. 15 years of combined agency and in-house experience spanning a wide range of brands and market sectors—from Fortune 500 companies like Starbucks, to Michelin starred restaurants from the legendary Joël Robuchon, the iconic Far Niente Wine Estates, global bubble tea market leader Gong cha, and agile food tech startups like Foodberry. Key Capabilities: Brand Strategy, Concept Development, Brand Architecture, Communications Strategy, Content Strategy, Copywriting, Integrated Marketing Campaigns, Client & Account Management, Agency Management.
Experience
Director of Brand Strategy & Communications
Aug 2022 — Present
Lead strategic brand development and integrated marketing campaigns for clients in the hospitality, hotel, travel, F&B, startup/food tech, and CPG space. Contribute articles to hospitality trade publications including Nation\'s Restaurant News, Bar & Restaurant and Total Foodservice Magazine. Help produce our agency\'s annual Hospitality Trends Report; insights have been featured in the New York Times, Forbes, Better Homes & Gardens, Restaurant Business, Bar Biz Magazine, and more.
Education
Northwestern University
B.A., Communications, Legal Studies
2005 — 2009
Rye Neck Senior High School
High School Diploma
2001 — 2005
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