Rachel G. Clark

Director of Marketing @Seavees Footwear, Inc

Leader of the brand marketing team charged with growing the purpose-driven heritage brand into a competitive casual sneaker brand-Developed the brand’s first marketing strategy focused on growing with a new female-identifying consumer segment—shifting from a 60%/40% male/female traffic split to 52%/48% in just six months-Built a best-in-class team of experts, restructuring the team and bringing in the brand’s first women-led digital and PR agencies, garnering over 600 million…