Rachel Fairley
Author @Rebrand Right
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WORK HISTORY
Author @Rebrand Right
This Amazon international bestseller at launch is an agonistic, tried and tested, practical methodology to diagnose, define and deliver changes to brand, marketing and experience to grow your business. 🟢 \'Rebrand Right - how to refresh your brand and marketing to grow your business’ 🟢 was co-authored with Brand Strategy Academy founder Sarah Robb and has been hailed by CEOs, CROs and CMOs as “a definitive guide”, “a masterpiece”, with “wise advice on every page”, that is “indispensable\" and “timeless”. You are welcome to 1) download the first chapter which explains why brands drive revenue 2) take a free diagnostic quiz to understand how strong your brand is currently3) get a look behind-the-scenes on writing, publishing and marketing a business book (4 articles)4) read articles about advice from Rebrand Right in the press. All links below.
EDUCATION
The London School of Economics and Political Science (LSE)
AI Leadership Accelerator, Artificial Intelligence
MiniMBA
Mini MBA, Management
MiniMBA
Mini MBA in Marketing, Marketing
Marketing Leadership Masterclass
Marketing Leadership Masterclass, Marketing
MiniMBA
Mini MBA in Brand Management, Marketing
The Marketing Academy
The Virtual Campus Program
ABOUT RACHEL FAIRLEY
I\'m the brand fixer leaders call when revenue stalls. I fix brands so they drive impact through marketing, sales and experience. I\'ve done it for 40+ businesses, across many industries, in over 142 countries. Put me in your little black book. Every transformation I\'ve ever worked on started with a message:\"I got your name from. I wonder if you can help?\"I\'m a multi-award winning fixer, former Chief Brand Officer for HPE ($28.5bn) and co-author of bestselling book \'Rebrand Right\', hailed as \"a definitive guide\" by Pete Markey, former CMO of Boots, and praised for having \"wise advice on every page\" by Rory Sutherland, Vice Chair of Ogilvy.My approach: I work with data to diagnose the opportunity, redefine the strategy, then work with people to transform how the work gets done - delivering real positive impact on revenue, customers and employees. Trained in marketing by Mark Ritson and AI leadership by LSE (distinction).Revenue stalled? Send me a message.
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