Rachel D.

About Rachel D.

My career hasn\'t followed a traditional path, but it has purposefully evolved to where I am today.I started in healthcare as a Registered Dental Assistant. I learned a lot about the clinical side of healthcare. From there, I migrated to the front office, where I worked across nearly every practice management function. The function I enjoyed most was revenue cycle management and accounts receivable. This prompted me to become a Certified Medical *and* Dental Coder.In these roles, I learned how to leverage and communicate complex data. I became successful at clinical insight and data storytelling, resulting in an impressive collection rate on outstanding claims in the 90+ category. I enjoyed the challenge of this work for a decade. Communication and content were always on the sidelines. Until 2020.That\'s when I started pivoting into content writing, finding my voice, and helping startup brands do the same. This evolved into B2B content marketing and creative strategy. Where I\'ve built end-to-end content programs and funnels from the ground up, as a sole contributor. Creating short and long-form content across various digital channels and leveraging it for lead-generating campaigns that convert to pipeline is my new success story. Telling stories is my passion. Turning complicated ideas into value-driven content is my craft. Helping people and brands find their voice and leverage it accordingly is my mission. If you want to learn more, let\'s connect.

Experience

1. Integrated Marketing Communications Manager

   MDaudit

   Jan 2026 — Present

   Managing the cross-divisional alignment and strategy of our organic growth initiatives, including campaign development, content, and communication execution to ensure cohesive, high-impact marketing across all digital channels.Collaborate closely with channel marketing, customer marketing, demand generation, website design, events, sales, product teams, and internal subject matter experts to ensure content consistency and alignment with business objectives.Tools: Canva, SEMrush, HubSpot, WordPress, frame.io, Storylane, ChatGPT, Claude.

Education

• McLennan Community College

  Associates of Arts, General Academics

• Texas Tech University

  Bachelor's in Professional Communication and Media, Minor in Communication Studies