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Rachel Taylor Mason

Founder, RC Creative: Social Media Strategy & Creative Consultant for Brands✨ (Rachel Taylor Mason is formerly Rachel Coward)

Role
Social Media Strategist at Revolution Public Relations
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Rachel Taylor Mason

Data-driven marketer with proven record of successful social marketing via increased engagement and ROI, dynamic campaigns and channel growth. I turn my passion for digital media and communications into memorable content that drives consumers to take action. Flexible and adaptable, I write content, shoot photos and video, plan campaign strategies, copyedit, and solve complex problems that maximize investment. I pride myself on being optimistic, a team player, and a go-getter.After years of working in-house with brands like Allrecipes, I now work with brands through my consulting business, RC Creative LLC. I offer services as a social media strategist, content producer, photographer and creative consultant with over a decade of experience working with brands to create purposeful social media and memorable content that drives users to take action.With my background in journalism, my approach to social media is one that authentically connects people with brands. Using a unique storytelling approach, I create social media strategies that strengthen brand awareness, drive broader business goals, and make the brand’s followers feel understood and valued.

Experience

  1. Social Media Strategist

    Revolution Public Relations

    Jan 2021 — Present

    Responsible for creating effective and innovative social media strategies for Revolution PR (and clients), a top sustainable lifestyle public relations agency for responsible apparel, natural beauty, curated consumer goods, fitness, natural beauty, green living, and healthy food and craft beverage brands. Spearheading Instagram Reels strategies for clients, overseeing social media management, copyediting for client content calendars, and reporting on performance metrics.

Education

  • University of Missouri-Columbia

    Bachelor of Journalism

    2008 — 2012

Skills

  • Lifestyle Photography
  • Portraits
  • Headshots
  • Studio Photography
  • Web Content Writing
  • Event Photography
  • Fashion Photography
  • Multimedia
  • Publications
  • Newspapers
  • Adobe Bridge
  • Digital Photography
  • Mac
  • Photo Editing
  • Adobe Creative Suite
  • Storytelling
  • Commercial Photography
  • Indesign
  • Editing
  • Magazine Management
  • Documentary Photography
  • Lightroom
  • Final Cut Pro
  • Photoshop
  • Editorial
  • Project Planning
  • Photo Mechanic
  • Portrait Photography
  • Photos
  • Publishing
  • Social Media
  • Wedding Photography
  • Image Editing
  • Magazine Writing
  • Magazines
  • Photography
  • Management
  • Photojournalism
  • Journalism
  • Sports Photography

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Rachel Taylor Mason — Social Media Strategist at Revolution Public Relations in Seattle, WA, US | Unifers