Rachel Burden
Marketing Manager @Merlin Entertainments
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WORK HISTORY
Marketing Manager @Merlin Entertainments
Orlando, FL, US
Responsible for leading the marketing team, to deliver the attractions marketing plan in line with brand values and business strategy. Responsible for driving the commercial objectives of the business, maximizing revenue and customer satisfaction. Ensure that every guest we welcome enjoys a magical, memorable, world-class guest experience.
EDUCATION
University of Wisconsin-Whitewater
Communication, Journalism, and Related Programs
ABOUT RACHEL BURDEN
With more than 15 years of experience in marketing and events, I have a strong media and communication background. With a bachelor\'s degree in Communication, Journalism, and Related Programs from University of Wisconsin-Whitewater. My core competencies include Marketing Communications, New Media, Social Networking, SEO, Crisis Communications, Corporate Communications, Management, and Direct Marketing. I have a proven track record of driving the commercial objectives of the business, maximizing revenue and customer satisfaction. I am passionate about creating and executing innovative and effective marketing campaigns and events that delight and inspire guests and stakeholders. I thrive in fast-paced and dynamic environments, where I can leverage my creativity, leadership, and collaboration skills. My mission is to ensure that every guest we welcome enjoys a magical, memorable, world-class guest experience.
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