Rachel Walters
Strategic Account Marketing at OpenText
- Role
- Sr Manager, Strategic Account Marketing at OpenText
- Location
- Lehi, UT, US
- LinkedIn followers
- 500 followers
About Rachel Walters
Richelle Mead once said, “Throughout history, people with new ideas, who think…
Experience
Sr Manager, Strategic Account Marketing
Jul 2023 — Present · UT, US
Responsible for leading a data-driven team to develop targeted marketing strategies that strengthen relationships with your top 100 customers. Go-to-market strategy spans the full funnel, focusing on reputation, relationships, and revenue, with a strong emphasis on ABM initiatives and 6sense integration. Additionally, lead a senior team dedicated to customer retention and advocacy, ensuring customers have the tools and information they need for a successful post-purchase journey and future business needs.
Education
Utah Valley University
BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
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