Rachel Rhoney

Director of Programs & Partnerships @Performance Pickleball Rva

Richmond, VA, US

Create and implement new and innovative pickleball programs for the 600+ member, 12 court indoor facility, increasing program offerings and revenue impact-Increased program, clinic and lesson revenue by more than 180% within the first year-Manage and develop 12 part-time coaches for lessons, programming and clinics-Manage PodPlay schedule and marketing for programs, clinics and lessons-Build youth program pipeline from beginner to intermediate and advanced match play-Designed and lead first full day summer camps in 2025, reaching more than 150 youth through in house camps and youth outreach with other youth serving organizations throughout the city-Develop strategic partnerships with pickleball brands to support sponsorships and in-kind donations: Franklin Sports, Professional Pickleball Registry, Triple Team Pickleball League, Rich Cat Supply-Develop partnership with Henrico Public Schools to \'teach the teachers\' as an outreach initiative to grow the sport of pickleball in all middle schools, training more than 60 middle school teachers in 2024-Assist the Director of Pickleball with league and tournament execution-Assist media staff with new ideas for coaching content and events-One of the MyDUPR Coach certified coach in Virginia, with ability to provide players with official DUPR rating and personal feedback for skill development.

Virginia Commonwealth University

Master of Education (M.Ed.)

University of North Carolina Asheville

B.S.