Rachel Moncada M.

Digital Content Manager @AVENIR GLOBAL

Montreal, QC, CA

Develop and execute targeted lead generation strategies to drive business growth across multiple regions.• Create and implement a successful employer branding campaign to attract top talent and strengthen the company\'s reputation.• Lead and execute multi-channel content campaigns, maximizing reach and impact through email marketing, social media, and other channels.• Manage and coordinate cross-functional teams to deliver high-quality content aligned with strategic objectives.• Ensure adherence to editorial guidelines and best practices, conducting internal training to maintain quality standards.• Develop and manage dynamic editorial calendars, ensuring timely delivery of content and coordinating team efforts.• Implement SEO, email marketing, paid advertising, and web design best practices to drive organic growth and improve user experience.• Lead the ongoing evolution and optimization of digital platforms to align with strategic goals and user needs.• Conduct in-depth performance analyses to measure the impact of content initiatives and provide data-driven recommendations for future strategies.• Assume a leadership role in identifying and executing innovative content projects, driving business growth and staying ahead of industry trends.

University of Ottawa

Bachelor’s Degree

Université de Montréal

Certificat en communication appliquée

Université de Montréal

Master's degree