Rachel Martin

All Things Marketing

Role
Principal Consultant at Concentric Marketing
Location
Boston, MA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Rachel Martin

Data-driven, experienced marketing leader with strong expertise in strategic planning, product & brand messaging, AI & content creation, digital marketing, and demand generation. Recognized for team mentorship, cross-functional engagement, and fostering a collaborative work environment.

Experience

  1. Principal Consultant

    Concentric Marketing

    Oct 2023 — Present · US

    Marketing consultant & strategist who can drive and support GTM & AI strategy development, product marketing planning, new product launches, brand identity development, industry & competitive research, messaging frameworks, content strategy & creation, prospecting campaign execution, persona development, social media management, and event planning.

Education

  • Parsons School of Design - The New School

    Graduate Certificate, Interior Design

  • Purchase College, SUNY

    BA, English

Skills

  • Marketing Strategy
  • Social Media Marketing
  • Product Marketing
  • Lead Generation
  • Market Research
  • Cross-Functional Team Leadership
  • Strategy
  • Marketing Communications
  • Integrated Marketing
  • B2b Marketing
  • Digital Marketing
  • Business Development
  • Product Launch
  • Salesforce.com
  • Product Strategies
  • Sales Process
  • Multi-Channel Marketing
  • Constant Contact
  • B2b
  • Social Media
  • Public Relations
  • Competitive Analysis
  • Leadership
  • Wordpress
  • Siebel
  • Silverpop
  • Sharepoint
  • Itil-Certified
  • Marketing
  • Non-Profit Leadership
  • Thought Leadership
  • Messaging
  • Go-to-Market Strategy
  • Sales Enablement
  • E-Commerce
  • Content Strategy

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Rachel Martin — Principal Consultant at Concentric Marketing in Boston, MA, US | Unifers