Rachel Lovell

Group Protection Marketing Manager @Aviva

Bristol, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2023 — Present

Group Protection Marketing Manager @Aviva

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Bristol, GB

Responsible for the planning and management of marketing activity to support Aviva\'s Group Protection business.

EDUCATION

1990 — 1991

Brunel College of Technology

BTEC First Diploma in Graphic Communication, Graphic design

2005 — 2006

Filton College

• Professional Certificate in Marketing, Marketing CIM

SKILLS

Brand ManagementMarketing StrategyCampaign PlansInternal CommunicationsBusiness StrategyCopywritingLead GenerationCustomer AcquisitionPensionsFinancial ServicesCrmCustomer ExperienceBrand DevelopmentSegmentationBudgetsStakeholder ManagementMarketing ManagementCampaign ManagementMarketing CommunicationsRelationship ManagementDirect MarketingManagementInvestmentsSales ManagementBankingPromotionsTeam ManagementProposition DevelopmentB2b MarketingMarketing Budget ManagementOnline AdvertisingLiterature ReviewsNew Business DevelopmentCopy Editing

ABOUT RACHEL LOVELL

A competent and experienced Marketing Campaign Manager with a thorough understanding of channel and customer facing campaign management, gained within the financial services industry. Possesses a good understanding of customer and proposition led marketing and product and engagement driven campaigns. Also possesses a high level of knowledge and experience in internal and external communications and relationship management.Key Skills• Effectively manages a wide range of campaigns and activities, including customer, adviser and partner facing promotional materials, literature management and internal/external communications• Thorough understanding of marketing disciplines from planning and production, through to delivery and evaluation• Experienced in communicating to sales channels, partners and other business areas, to ensure activities and objectives are understood and supported to achieve maximum results• A good understanding of regulatory requirements that affect the advertising of regulated financial products• Effective relationship management skills for both internal and external stakeholders

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Rachel Lovell — Group Protection Marketing Manager at Aviva in Bristol, GB | Unifers