Rachel Leete

About Rachel Leete

I’m a strategic and data-driven Market Development Manager with over 4 years of experience driving product growth, customer engagement, and market insights in the EdTech space. At Stukent, I lead initiatives that bridge the gap between product development and market readiness, ensuring new products launch with strong customer alignment and adoption potential.My background spans market research, content development, and author relations. I’ve built and nurtured high-value relationships with key stakeholders, directed Early Access programs, and synthesized customer feedback into actionable insights that shape product roadmaps and fuel revenue growth.With a passion for innovation and collaboration, I’ve helped sign dozens of authors and innovation partners, managed peer review processes for courseware, and presented research findings to cross-functional teams to inform strategic decisions. I thrive in fast-paced environments where I can combine creativity, analytics, and relationship-building to make a meaningful impact.

Experience

1. Market Development Manager

   Stukent

   Sep 2025 — Present

   Designed and implemented the Early Access Program, including processes, feedback collection, new product onboarding, and development of new products.•Recruited, onboarded, and managed over 20 Early Access Innovation Partners, resulting in over $130K of potential revenue in the first semester of the program.•Coordinated product development with the entire company, ensuring Early Access Program success.•Facilitated offboarding and feedback sessions, compiled and distributed program insights to stakeholders.•Continued all responsibilities included in the Content Developer position below.Recognition: 2025 Content Strategy Employee of the Year, Content Employee of the Month: December 2025

Education

• University of Utah

  Master of Business Administration - MBA

• Brigham Young University - Idaho

  Bachelor's degree, Business Management and Finance

  2018