Rachel Karfeld

Director of Business Development

Role
Director of Customer Success at The Dawson Academy
Location
Phoenix, AZ, US
LinkedIn followers
500 followers
Customer/Client ServiceView LinkedIn profile

About Rachel Karfeld

Accomplished executive with a rich history spanning over two decades in sales…

Experience

  1. Director of Customer Success

    The Dawson Academy

    Mar 2024 — Present · St Petersburg, FL, US

    Results-driven leader with a proven track record in strategizing and executing business growth initiatives for a sustainable dental education enterprise. Spearheaded revenue-generating programs, including online and in-person courses, memberships, and a newly developed practice management program. Skilled in aligning sales and marketing efforts to drive incremental revenue growth, optimizing team performance, and leveraging private equity partnerships to scale operations.Key Responsibilities:Practice Management Program Development: Led the creation, content development, sales, and implementation of a new practice management program, positioning it as a key revenue driver.Sales Strategy & Revenue Growth: Designed and implemented a data-driven sales strategy, including CRM optimization and forecasting tools, reversing prior stagnation. Marketing Alignment & Lead Generation: Partnering closely with the Director of Marketing to develop a rolling 9-month marketing calendar, enhancing client engagement and equipping the sales team with stronger lead-generation tools.Private Equity & Business Insights: Collaborating with private equity stakeholders to provide performance insights, including sales results, marketing KPIs, and team effectiveness, to inform strategic decision-making.Content Creation & Thought Leadership: Engages audiences through webinars, speaking engagements, and content development to expand brand reach and reinforce industry leadership.

Education

  • University of Phoenix

    Master of Business Administration (MBA), Business Administration and Management, General

    2008 — 2009

  • University of Phoenix

    Master of Education (M.Ed.), Secondary Education and Teaching

    2004

  • Franklin Pierce University

    Bachelor of Arts (B.A.), History

    1997 — 1999

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