Rachel Bloom
Performance Strategy Director @Hello Earth
Cardiff, GB
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Jan 2025 — Present
Performance Strategy Director @Hello Earth
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Lead full-funnel marketing strategy across paid and organic social, PPC, SEO, and email, driving acquisition and retention across the customer lifecycle. Oversee campaign planning, creative strategy, and performance optimisation to maximise ROI. Advise on website optimisation, channel mix, and budget allocation to support brand growth.
EDUCATION
2023 — 2023
Marketing Week Mini MBA with Mark Ritson
Mini MBA
2007 — 2011
Cardiff University / Prifysgol Caerdydd
Bachelor of Arts (BA)
SKILLS
BloggingCreative WritingSEO CopywritingOnline MarketingSemOnline ResearchCmsOnline Reputation ManagementLink BuildingWebsite PromotionAdvertisingAccount ManagementOrganic SearchCampaign ManagementSocial NetworkingSocial Media MeasurementSocial Media MarketingCopywritingAnalyticsPublic RelationsProofreadingE-CommerceWeb AnalyticsLocal SearchOnline AdvertisingMarketingWordpressSearch AdvertisingBloggerContent ManagementKeyword ResearchDigital MarketingEmail MarketingGoogle AdwordsSEOMarketing CommunicationsFacebookGoogle+Social MediaCompetitive Analysis
ABOUT RACHEL BLOOM
Marketing Strategist | Blending insight, creativity & data to build campaigns that drive growth across brand, digital & performance
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