Rachel Anzalone
Senior Content Marketer | B2B & B2C Content Strategist | SaaS, Tech, EdTech, FinTech, and HRTech Startups
- Role
- Content Marketing Specialist at Bettercomp
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Rachel Anzalone
I\'m a teacher-turned-writer who has writing experience as a Content Marketer, Client…
Experience
Content Marketing Specialist
Jan 2025 — Present · Charlotte, NC, US
Reporting directly to our CMO, I am the sole content marketer behind BetterComp\'s organic social presence, blog, and long-form web content. After 6 months of my time leading our content strategy, we saw- A 112% increase in blog page views- A 572% increase in organic social post output- An 834% increase in organic social impressions- An average 7.2% engagement rate on organic social
Education
University of South Florida
Bachelor of Science - BS, English/Language Arts Teacher Education
2013 — 2016
University of Florida
Master of Education - MEd, Curriculum and Instruction
2017 — 2018
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