Rachael Ryan
- Role
- Digital Marketing Specialist at Townsquare Interactive
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Rachael Ryan
Successful Digital Marketing Specialist skilled at planning, executing and optimizing…
Experience
Digital Marketing Specialist
Sep 2018 — Present
Tracked and reported on 300 unique marketing campaign performances monthly to help with optimizing current and future plans. Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments to improve click-through rates and conversion. Optimized social media channels and web pages to improve SEO and usability. Directed high-value, franchise marketing programs with consistent adherence to deadlines and franchise compliance. Managed digital projects from initial concept through final implementation and live monitoring. Communicated cross-functionally to delegate tasks that enhanced website design, ad performance, and social media activity.
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