Rachael Brennan
Director, Professional Services Consulting Emea @Adobe
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WORK HISTORY
Director, Professional Services Consulting Emea @Adobe
London, GB
Director-level leader accountable for UKI and Middle East delivery performance and EMEA-wide services GTM initiatives, with a focus on Content Supply Chain, Strategy & Business Consulting, and AI-led Customer Experience Transformation services.Key impact:• Leading EMEA Content Supply Chain services GTM, driving pipeline growth, sales enablement, field adoption and delivery readiness• Leading the design and launch of EMEA Transformation Services propositions and delivery capabilities, contributing to multi-million $ services bookings• Partnering with Sales and Product to expand services attach and accelerate enterprise deal cycles• Owning executive customer relationships, positioning services as a critical enabler of customer outcomes and long-term value• Leading and developing senior consulting leaders and cross-functional delivery teams across the UKI and Middle East region
EDUCATION
Brunel University of London
2:1 Bsc (Hons), Business Studies
Kingston University
CIM Professional Diploma, Marketing
SKILLS
ABOUT RACHAEL BRENNAN
I am a senior professional services leader with 17+ years’ experience building, scaling, and commercialising consulting and transformation services for enterprise technology customers across EMEA.My focus is on driving measurable customer outcomes while delivering sustainable, profitable services growth. I specialise in services go-to-market, professional services scale, and bridging strategy to execution - turning complex transformation ambitions (including AI adoption) into real business value.In my current role, I lead EMEA services GTM initiatives, including Content Supply Chain, Experience Strategy & Business Adoption, and AI-Enabled Transformation Services. I have designed and launched transformation services propositions and delivery capabilities, while simultaneously readying consulting teams through enablement, delivery frameworks, governance, and quality standards—driving multi-million dollar services bookings and sustained delivery excellence. I work at the intersection of:• Customer outcomes & value realisation• Services GTM, portfolio design & commercialisation• AI strategy, adoption & operating model change• Professional services delivery excellence & scaleI bring deep experience preparing consulting organisations to scale, including:• Translating customer transformation vision into clear, repeatable delivery approaches• Building delivery readiness through skills, tooling, and operating models• Embedding outcome-led and value-based delivery practices• Partnering with Sales, Product, and Customer Success to ensure services can deliver what GTM promisesI am particularly passionate about helping customers adopt AI responsibly and effectively - aligning data, content, operating models, and change management to unlock real ROI rather than experimentation theatre.Core strengths: Professional Services Leadership | Services GTM & Scale | AI Strategy & Adoption | Digital & CX Transformation | Content Supply Chain | Customer Value & ROI | Portfolio & Proposition Development | EMEA Leadership | Executive Stakeholder Engagement
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