Rachael Kleinman

About Rachael Kleinman

I build marketing organizations that drive revenue at scale - most recently supporting a global org at Cisco and a lean enterprise team at Stripe that exceeded its pipeline target. Over 15 years in consumer and tech marketing, I\'ve learned that the most powerful lever isn\'t the campaign. It\'s the infrastructure underneath it: the planning rhythms, the OKR systems, the cross-functional alignment that lets great teams do their best work. At Cisco, I run Portfolio Marketing operations and lead cross-org AI initiatives. Previously, I led a 34-person organization spanning AI strategy, marketing engineering, and GTM - owning significant quarterly pipeline targets. At Stripe, I partnered with sales to exceed an ambitious enterprise pipeline target as the org was scaling up. I\'ve redesigned the operating model for a person global marketing org and built the planning infrastructure to align strategic priorities with revenue outcomes. My leadership style: player-coach. I set direction, build the team, and stay close enough to the work to keep my judgment sharp and actually help when something is stuck. Open to thoughtful conversations about marketing leadership, growth, and tech go-to-market.

Experience

1. Senior Director, Portfolio Marketing

   Cisco

   Nov 2025 — Present

   Leading operations for 20-person Portfolio Marketing team, driving cross-org AI initiatives and helping to align narrative strategy across Product, Sales, and Marketing. Accountable for streamlining executive engagement operations, aligning product marketing efforts to support flagship 1st and 3rd party events, and shaping how our team can operate more effectively and at scale as an AI-forward organization. Building on the planning infrastructure and operating model I redesigned for person global marketing org.

Education

• The University of Kansas

  BA, English Literature and Italian

  2001 — 2005

Skills

• Leadership
• Event Planning
• Social Media Marketing
• Microsoft Excel
• Integrated Marketing
• Management
• Strategy
• Marketing
• Strategic Planning
• Nonprofits
• Digital Marketing
• Brand Management
• Cross-Functional Team Leadership
• Fundraising
• Marketing Strategy
• Public Speaking
• Digital Strategy
• Business Analysis
• Nonprofit Organizations
• Marketing Research
• Non-Profits
• Microsoft Office
• Analytical Skills
• Newsletters
• Product Development