Rachael Bancroft
Retail Content Strategy | Recruitment Marketing | Content Strategist | UX Writer | Content Creator | Marketing Specialist |Crafting Flawless Marketing Content and Stellar Recruiting Strategies | [email protected]
- Role
- Marketing Communications Specialist at C3 Industries
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Rachael Bancroft
I am a Senior Marketing and Content Strategist with several years of experience in…
Experience
Marketing Communications Specialist
Aug 2024 — Present · Ann Arbor, MI, US
Develop cutting-edge digital marketing multi-channel marketing campaigns. Utilize industry-standard technology to leverage a combination of UX and content strategy resulting in increased revenue MoM. Remain current on state-specific regulations to minimize risk while still keeping robust content that speaks to multiple audiences. Key Achievements:Contributed the promotions style guide, becoming the standard for promotions language throughout the organization Continuous increase of email, notification, and text messaging revenue MoMBecame an AIQ certified “expert” within first week, and leveraged the new platform within two weeks of hire
Education
Eastern Michigan University
Bachelor of Applied Science - BASc, Technical and Scientific Communication
Eastern Michigan University
Bachelor of Applied Science (BASc), Professional, Technical, Business, and Scientific Writing
2015 — 2017
Eastern Michigan University
Minor, Communications, Media, and Theatre Arts, Comprehensive Studies
2004 — 2015
Skills
- Team Building
- Management
- Editing
- Microsoft Office
- Sales
- Inventory Management
- Teamwork
- Research
- Marketing
- Public Speaking
- Strategic Planning
- Data Analysis
- Social Networking
- Event Management
- Problem Solving
- Higher Education
- Leadership
- Writing
- Teaching
- Customer Service
- Microsoft Word
- Team Leadership
- Presentation Skills
- Social Media
- Wordpress
- Social Media Marketing
- Data Entry
- Event Planning
- Online Research
- Powerpoint
- Microsoft Excel
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