Rabiya Zia
Associate Engagement Manager, Competitive Strategy @Prescient
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WORK HISTORY
Associate Engagement Manager, Competitive Strategy @Prescient
London, GB
Lead competitive intelligence monitoring programs informing commercial and R&D planning for global pharma & biotech clients• Deliver insights on emerging clinical data, market dynamics, and pipeline movements to shape strategic decision-making• Conduct primary and secondary research, including conference surveillance and expert engagement• Partner with commercial, medical, and pipeline strategy stakeholders to align recommendations to portfolio prioritiesStrategic focus areas: Oncology (heme + solid tumors)| Drug delivery and device innovation | Infectious diseases
EDUCATION
Imperial College London
Bachelor of Science (BSc), Biomedical Sciences, General
Imperial College London
Doctor of Philosophy (Ph.D.), Metabolic Phenotyping of Acute and Chronic Liver disease
Imperial College London
Master of Science (MSc), Virology
SKILLS
ABOUT RABIYA ZIA
Associate Engagement Manager in Competitive Strategy, partnering with global pharma and biotech teams to guide confident commercial and R&D decision-making. I focus on monitoring competitive dynamics and clinical developments to help clients understand how their assets are positioned in evolving treatment landscapes and where differentiation opportunities exist.My expertise spans oncology and infectious diseases, alongside a strong foundation in drug delivery and device-enabled therapies, developed through competitive monitoring as well as market research and early-stage innovation work in my previous role. I translate complex scientific and market intelligence into concise, actionable insights that support strategic planning and prioritization.I have a proven track record of leading client engagements, collaborating with commercial and medical stakeholders, and conducting primary research with clinical experts and internal cross-functional teams to inform development pathways and product strategy. I bring scientific rigor, commercial curiosity, and a focus on clarity to decisions that shape the future of high-potential therapies.
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