Rabbit Boyett
Marketing Executive
- Role
- VP of Sales & Marketing at Baen Publishing Enterprises
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Rabbit Boyett
Marketing is not a destination but an ever evolving journey and just keeping up with the latest innovations requires a serious commitment and a passion for helping as many people as possible as effectively as possible.
Experience
VP of Sales & Marketing
Jun 2023 — Present
Answering directly to the owners, plan and direct Baen\'s Marketing and Sales strategies, policies, objectives, and initiatives to achieve sales and brand goals, including proper leveraging of subsidiary and international rights. We are on a mission to encourage reading and to provide heroes worth reading about, and I am honored to be a part of continuing the long standing traditions and objectives at Baen.
Education
Southwest Texas State University
BFA program
1991 — 1994
Skills
- Marketing
- Marketing Strategy
- Brand Development
- Brand Management
- Product Marketing
- Advertising
- Marketing Communications
- Marketing Management
- Market Planning
- Brand Awareness
- Strategic Planning
- Online Marketing
- Trade Shows
- Social Media Marketing
- Online Advertising
- Email Marketing
- Customer Service
- Integrated Marketing
- Direct Marketing
- Sales
- Sales Management
- Copywriting
- Media Planning
- Public Relations
- Social Media
- Competitive Analysis
- Account Management
- Corporate Communications
- Sports Marketing
- Market Research
- Product Development
- E-Commerce
- Direct Mail
- Sponsorship
- Digital Marketing
- B2b
- Retail
- Press Releases
- Event Management
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