Raajendra Prasath
Digital Marketing Expert, Trainer, Consultant, Speaker, Author.
- Role
- Digital Marketing Manager at Itrend Solution
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Raajendra Prasath
Iβm a Full Stack Digital Marketer with 8+ years of experience helping brands scaleβ¦
Experience
Digital Marketing Manager
Feb 2024 β Present Β· Chennai, IN
I specialize in managing comprehensive e-commerce operations and executing data-driven marketing strategies. I have been instrumental in optimizing our online presence and driving significant sales growth across various e-commerce platforms. Shopify Website Design: Design and manage our Shopify website, ensuring an intuitive user experience and seamless integration of e-commerce functionalities. Customer Engagement: Implement strategies to enhance customer engagement, ensuring a positive and interactive online shopping experience. E-commerce Operations: Oversee end-to-end e-commerce operations, including inventory management, product listing, and order fulfillment, ensuring efficiency and accuracy.PPC Campaigns: Develop and execute highly effective PPC campaigns on Google, Bing, Pinterest, and other e-commerce platforms like Amazon, maximizing ROI and driving targeted traffic. Product Optimization: Craft compelling product descriptions and optimize product listings to enhance visibility and boost sales, leveraging SEO best practices. Data Analysis: Analyze performance metrics and data to refine and improve e-commerce strategies, resulting in continuous process enhancements and increased profitability. Cross-functional Collaboration: π€ Work closely with cross-functional teams, including marketing, product management, and customer service, to deliver a seamless and exceptional customer experience. Significantly increased online visibility and sales through strategic SEO and SEM activities. Enhanced overall customer experience by collaborating effectively with various departments.My dedication to staying ahead of digital marketing trends and my ability to execute strategic initiatives are key to my success. I am passionate about leveraging digital tools and insights to create impactful marketing campaigns that deliver measurable results.
Education
P.S.R. Polytechnic College
Diploma - DECE, Electronics and Communications Engineering
2010 β 2013
St. Joseph's College Of Engineering
Bachelor of Engineering - BE, Electronics and Communications Engineering
2013 β 2016
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