Quincy Gonzales
Customer Relationship Management Coordinator @Dermalogica
Signup · Get unlimited contacts
WORK HISTORY
Customer Relationship Management Coordinator @Dermalogica
Execute the US email and SMS marketing calendar for promotional & marketing content • Execute the CRM trigger strategies, including, but not limited to, welcome, abandonment & loyalty flows • Upload, set up, and test email and SMS campaigns to ensure an error-free and optimal user experience • Build out lists and segments • Schedule CRM campaigns to send to segmented audiences • Collaborate with E-commerce team to ensure a seamless user experience and align with the website experience • Collaborate with Creative team to support in driving the overall CRM vision • Provide daily, weekly, and monthly email performance reports, make recommendations and adjustments as needed to the email experience • Support in the CRM A/B testing strategies to drive incremental revenue and improve performance (send times, dates, subject lines, creatives, etc.) • Understand CRM KPIs and testing results to help make recommendations • Keep up-to-date with email best practices • Support the CRM Manager with ad-hoc requests for data downloads, feedback, etc. • Support loyalty and brand communication initiatives as needed
EDUCATION
California State University, Fullerton
Bachelor of Arts - BA, Public Relations, Advertising, and Applied Communication
ABOUT QUINCY GONZALES
I’m Quincy and I spent the last 5+ years helping brands do more than just “market”. I…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.