Pete W.

Brand Strategist | Innovative Digital Marketer | Fractional CMO

Role
Digital Experience Manager at Dead River Company
Location
Portland, ME, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Pete W.

An entrepreneurial problem solver and change agent, adept at harnessing data and insights to develop strategic narratives that drive organizational growth. I hold an M.B.A. in Business Analytics from the University of Southern Maine and a Bachelor’s degree in Advertising and Marketing from the University of North Carolina at Chapel Hill.

Experience

  1. Digital Experience Manager

    Dead River Company

    Apr 2025 — Present · South Portland, ME, US

Education

  • The University of North Carolina at Chapel Hill

    Journalism, Marketing & Advertising

    2003 — 2005

  • University of Southern Maine

    Master of Business Administration (M.B.A.), Business Analytics

    2017 — 2019

Skills

  • Omniture
  • Web Content Management
  • Adobe Creative Suite
  • Google Analytics
  • Social Media Marketing
  • Web Marketing
  • Facebook
  • Google Adwords
  • Dreamweaver
  • Online Marketing
  • Html
  • Online Advertising
  • Email Marketing
  • Sem
  • Marketing
  • Copywriting
  • Digital Marketing
  • Web Development
  • SEO
  • E-Commerce
  • Social Media
  • Web Analytics

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Pete W. — Digital Experience Manager at Dead River Company in Portland, ME, US | Unifers