Pamela Verklan

Chief of Philanthropy @Children\'s Friend

Providence, RI, US

Led a transformative rebrand during significant organizational change, marking the first brand refresh since 2008. Strengthened brand awareness, donor engagement, and volunteer participation—earning the prestigious Bell Ringer Award in 2024 for excellence in nonprofit communications-Drove a 78% increase in major gift contributions by strategically integrating multi-channel marketing, events, and public relations. Developed a compelling case for support, aligning fundraising efforts with the organization\'s mission and long-term sustainability-Elevate donor retention by 77%, surpassing industry benchmarks, by leveraging data-driven engagement strategies and fostering a culture of philanthropy. Strengthened donor relationships, ensuring long-term financial stability and impact.

Johnson & Wales University

Master of Science - MS

Johnson & Wales University

Bachelor's degree