Purbali Dutta

About Purbali Dutta

I’ve spent the last 5+ years learning that good writing is about more than just putting words on a page. It’s about helping people find answers and helping businesses find their customers.I started out as a freelance writer. Back then, I worked with all kinds of businesses to help them grow. It taught me how to write for different audiences and, more importantly, what actually makes people click and read.What I’m doing now:Today, I’m a Content Team Lead at a digital marketing agency. My job has grown from just writing to looking at the \"big picture.\"Here is how I spend my time:• Planning the Strategy: I figure out what we should write, who we are writing for, and how it will help the business grow.• Leading a Team: I work with a group of writers to help them do their best work. I’m there to guide them and keep our projects on track.• Final Quality Check: I edit the content before it goes live. I make sure it’s easy to read, follows the brand’s voice, and is ready to perform.Why I love what I do:I enjoy the mix of being creative and being organized. After 5 years in this field, I know that content only works when it has a clear goal. Whether I\'m managing a team or building a new strategy, my focus is always on creating quality work that gets real results.I’m always open to connecting with other creators, business owners, or anyone who loves a good story.Feel free to send me a connection request-I’d love to chat!

Experience

1. Content Team Lead

   Zilicon Network Solutions Pvt Ltd

   Apr 2025 — Present · Mumbai, IN

Education

• Gauhati University

  Bachelor of Commerce (B.Com.), Finance, General

  2011 — 2014

• Amity global business school, bangalore

  Master of Business Administration (MBA), Marketing & HR

  2015 — 2017