Puja Parashar

Visual Designer - Associate @MathCo

Role
Visual Designer - Associate at MathCo
Location
Bengaluru, IN
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Puja Parashar

Visual and User Experience Designer with 3+ years of experience in branding, print, web & interactive digital design projects. BRANDS: Oxford University Press, Swasth Alliance, Pentair, Aquatech, Man Mela, Sangath, Conversations On Consent, Shumee Toys. SKILLS + TOOLS: • Brand Creation And Extension • Print And Digital Graphic Design • Social Media Marketing (SMM) • Packaging Design • Editorial Design • Pre-Press & Printing Processes • Interactive Media & Typography • UI/UX & GUI Design • Prototypes & Wireframes • Illustrations & Iconography EXPERIENCE: • Spearheaded visual Identity including brand positioning, promotion, and digital marketing for more than 8+ brands. • Conceptualized highly functional design concepts in order to promote the brands by 50%. • Designed advertisement content for various media including logo, catalog, business card, social media campaigns, animation, gifs, flyers, posters, and product packaging to maximize brand awareness of the target market. • Expertise in editorial designs such as book covers, magazines, illustrations, etc. • Provided Design expertise to the organization to develop and revamp UI/UX Designs for the brands from start to finish. • Redesigned the website flows and navigation menus, reduced the frequency of misdirected customer service queries by 30%, and increased traffic by 40%. • Dinicx is the manufacturer of Electronics Security System. Created Strategic Design for Social Media Marketing (SMM) before the launch of the products.

Experience

  1. Visual Designer - Associate

    MathCo

    Feb 2024 — Present · Bengaluru, IN

Education

  • University of Calcutta

    Bachelor of Science - BS, Physics

    2014 — 2017

  • Indian Institute of Technology Hyderabad

    Associate's degree, Visual Design and User Experience

    2024 — 2024

  • Pearl Academy

    Pg, Pgcd

    2017 — 2019

  • Coursera

    Google UX Design Certificate Courae, UX Design

    2022 — 2022

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Puja Parashar — Visual Designer - Associate at MathCo in Bengaluru, IN | Unifers