Protyush Hazarika
Senior Brand & Digital Marketing | Premium Brand Storytelling | Omnichannel Communication
- Role
- Assistant General Manager Digital & Brand Communication (Home Entertainment) at Lg India
- Location
- South Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Protyush Hazarika
I work across brand, digital, and content, supporting consumer brands in building relevance and consistency across integrated marketing ecosystems.With over 16 years of experience across agency and client-side roles, I currently work with LG India on premium Home Entertainment categories, focusing on brand storytelling, digital-led communication, and cross-channel alignment, in collaboration with senior and global stakeholders.My experience spans integrated campaigns, content strategy, celebrity and influencer-led storytelling, and launches across digital, retail, and e-commerce platforms. I bring a pragmatic, execution-aware approach to brand building, with a strong interest in balancing brand equity and performance outcomes.
Experience
Assistant General Manager Digital & Brand Communication (Home Entertainment)
Feb 2023 — Present · IN
Digital marketing of Home entertainment CategoryTaking Forward the Omni Channel marketing with Digital First ApproachSynergize Strategic Partnership Marketing
Education
Delhi University
B.COM, Business/Commerce, General
2002 — 2005
ICFAI
Post Graduate Diploma in Business Management (Distance), Business Administration and Management, General
2008 — 2009
Army Public school-Guwahati
plus two, Business/Commerce, General
2000 — 2002
Don Bosco School , Guwahati
High School
1988 — 2000
Skills
- Customer Relationship Management (Crm)
- Strategy
- Concept Generation
- Team Management
- Advertising
- Budgeting
- Brand Activation
- Customer Service
- Marketing Communications
- Activations
- Budgets
- Events
- Customer Relations
- Marketing
- Event Management
- Promotions
- Business Strategy
- Crm
- Management
- Business Development
- Digital Marketing
- Relationship Marketing
- Team Leadership
- Competitive Analysis
- Brand Management
- Digital Content
- Marketing Strategy
- Social Media Marketing
- Online Advertising
- Market Research
- Editing
- Publicity
- Integrated Marketing
- Account Management
- Brand Development
- Marketing Management
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