Hiral Parekh
Marketing Executive @Haldiram Foods International Ltd
Signup · Get unlimited contacts
WORK HISTORY
Marketing Executive @Haldiram Foods International Ltd
Nagpur, IN
Report directly to the Director, driving cross-functional projects across brand creation, product development, operations, legal, finance, quality, retail, and digital- Co-created and launched “House of Mishti”, a premium sub-brand, leading positioning, product development (12+ SKUs), pricing, packaging, retail counters, marketing campaigns, and compliance- Spearheaded innovation portfolio beyond House of Mishti, including Gen-Z focused concepts, new menus, next-gen restaurant formats, festive campaigns, CRM transformation, and aggregator marketing strategies- Led packaging, merchandising, and sustainability initiatives, from premium gift-ready formats to children’s booklets and plastic waste upcycling concepts- Partnered with chefs and quality teams to ensure regulatory compliance, supply chain feasibility, and retail execution, enabling rapid speed-to-market for high-stakes launches- Currently contributing to confidential director-led projects beyond marketing.
EDUCATION
Narsee Monjee College of Commerce and Economics
Bachelors of Management Studies
University of Warwick - Warwick Business School
Master's of Science
Centre Point School - India
High School Diploma
ABOUT HIRAL PAREKH
Passionate about the food industry, I aim to build something of my own in this space…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.