Thom Scott

Chairman, Ai Task Force Steering Committee @Lancaster Bible College

Lancaster, PA, US
EMAILS
t•••••@lbc.edu
MOBILE NUMBERS
+17•••••••47

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WORK HISTORY

Sep 2024 — Present

Chairman, Ai Task Force Steering Committee @Lancaster Bible College

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US

At Lancaster Bible College, I serve as Co-Chair of the AI Task Force Steering Committee and as a member of both the Academic and Operations subcommittees. My role is to help translate “AI hype” into wise, usable, mission-aligned practice—developing governance and guidelines, creating training and support for faculty and staff, and identifying real-world applications that improve learning and institutional effectiveness—without losing what matters most: Biblical truth, people, and our calling.

EDUCATION

1980 — 1984

Westminster Academy (Fort Lauderdale)

Diploma

N/A

Corban University

Master of Business Administration - MBA, Business Administration and Management, General

1986 — 1988

Art Institute of Philadelphia

Degree in Marketing Design

1984 — 1986

Messiah University

Radio, TV and Film

1998 — 2001

Rushmore University

Master of Business Administration - MBA, Marketing

SKILLS

Google AdwordsProduct MarketingSocial NetworkingCopywritingMarket ResearchAffiliate MarketingStrategic PartnershipsMarketing CommunicationsFacebookStrategic PlanningB2bCreative DirectionDirect MarketingSmall BusinessLeadershipSocial Media MarketingSalesMarketing ManagementEmail MarketingPublic SpeakingBusiness StrategyOnline AdvertisingDigital MarketingRelationship MarketingSEOBrand DevelopmentAuthor MarketingWeb AnalyticsIntegrated MarketingStrategyE-CommerceAdvertisingWebsite DevelopmentCreative Problem SolvingMarketingMarketing StrategyGoogle AnalyticsSemWeb MarketingContent Marketing

ABOUT THOM SCOTT

With a career spanning over 40 industries, I\'ve cultivated a unique vantage point in the marketing world. This diversity of experience fuels my role as both a practitioner and educator—embodying the ethos of \"Those Who Can, Do AND Teach.\" As \"Professor Thom,\" I leverage a rare blend of creativity and pragmatism to not only envision innovative solutions but to ground them in a biblical worldview and practicality for real-world impact.My journey into marketing began with a curiosity for the stories behind brands and a passion for connecting those narratives with audiences in meaningful ways. This path has led me through various sectors, offering me the privilege to work with a spectrum of clients—from startups to established brands. Each engagement has reinforced my belief in a generalist approach, enabling me to cross-pollinate ideas and strategies across industries to foster innovation and drive growth.Here\'s what sets me apart:Diverse Industry Expertise: My work across 40+ industries allows me to bring the best practices and innovative ideas from one sector to another, offering my clients and students unparalleled insights.Practical Innovation: While my heart beats for creativity, my mind is wired for practicality. I believe in creative solutions that are not just artistic but are pragmatically designed to solve business problems efficiently.Educator and Practitioner: As a professor and the head of a thriving local marketing agency, I live at the intersection of theory and practice. This dual perspective enriches my teaching and consulting, providing real-world applications to academic concepts and vice versa.Efficiency and Effectiveness: Whether it\'s a shoestring budget or a grand vision, my approach is always to maximize resources for optimal profitability. I champion streamlined processes and smart strategies that simplify implementation and amplify results.I\'m committed to helping brands and individuals fully reach their God-given potential. Through education, strategic marketing communication, and a commitment to both innovation and practicality, I aim to empower my clients and students to achieve exceptional growth and success.Areas of Expertise: Artificial Intelligence, Strategic Planning, Branding, Social Media, Content Marketing, Digital Marketing, Advertising, Direct Marketing, Public/Investor Relations, Strategic Relations, Creative Direction, Copywriting, Event Design and Promotion

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