Kelly Okeefe
Strategic Transformation Advisor | Managing Director/CEO at Brand Federation | Former Managing Director, Head of Brand Management and Professor, VCU Brandcenter | Speaker and Author on Organizational Branding.
- Role
- Managing Partner CEO at Brand Federation
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Kelly Okeefe
At Brand Federation, my work centers on advising leaders in business, education, and the nonprofit sector and leading teams of strategists working at the intersection of strategy, design, and culture. I believe in the power of creative strategy to help transform the organizations we’re responsible for, the communities we love, and the world we all share.
Experience
Managing Partner CEO
Sep 2018 — Present · US
Co-founder of Brand Federation, a consulting firm specializing in market research, brand strategy, and strategic planning for forward-thinking organizations. We work to energize organizations to fuel growth, innovation, and employee engagement. Our leaders are united by a belief that we can help build brands and organizations that are more relevant, powerful, and responsible.
Education
The Cooper Union for the Advancement of Science and Art
BFA, Art & Design
1979 — 1982
Parsons School of Design - The New School
Graphic Design
1978 — 1979
Skills
- Analytics
- Public Relations
- Interactive Marketing
- Graphic Design
- Branding & Identity
- Online Advertising
- Copywriting
- Web Design
- Marketing Communications
- Management
- Art Direction
- User Interface Design
- Social Media
- Public Speaking
- Marketing
- Online Marketing
- Social Media Marketing
- Creative Strategy
- Leadership
- Strategic Communications
- Interactive Advertising
- Entrepreneurship
- Corporate Branding
- Strategic Planning
- Brand Architecture
- Adobe Creative Suite
- Logo Design
- Digital Strategy
- Digital Media
- Corporate Identity
- Brand Development Strategy
- Brand Management
- User Experience
- Content Strategy
- Marketing Strategy
- Information Architecture
- Nonprofits
- Experience Design
- Email Marketing
- Non-Profits
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