Priyanshu Borah

About Priyanshu Borah

Results-driven Marketing professional with 11+ years in insight, strategy, and product-led marketing. I drive brand growth in international and highly competitive markets. With a diverse and reliable background in Marketing across US, EU and APAC regions, I have successfully held positions in demand generation, product marketing, partner marketing, sales enablement, and customer advocacy programs. About my company: LexisNexis® Risk Solutions leverages actionable insights derived from advanced analytics andproprietary linking technology to help organizations transform opportunity and riskassessment. Our solutions help customers across industries solve daily business challengessuch as identity verification and authentication, fraud defense, compliance and due diligencewhile streamlining workflows, increasing productivity and maximizing revenue. Here, I drive omni-channel marketing campaigns, including digital programs, events, webinars and social media to drive growth in South Asia. My marketing tech familiarity spreads across these MarTech tools: Eloqua | Salesforce | LinkedIn Campaigns Manager | Adobe Experience Manager | Seismic | ON24 | BigMarker | SharePoint | WordPress | 6Sense | Hive9 | GaggleAMP | Canva | Workfront | Asana | Hootsuite | Tableau | Power BI | Bombora | Adobe

Experience

1. Marketing Manager

   LexisNexis Risk Solutions

   Jan 2024 — Present · Mumbai, IN

   As the driving force behind the regional marketing strategy, I orchestrate dynamic initiatives that propel engagement and growth within the region. Leveraging my expertise in omni-channel marketing, consumer behavior, and trend forecasting, I craft tailored campaigns that resonate with diverse audiences. Through strategic collaboration with cross-functional teams, I ensure alignment with overarching business objectives while capitalizing on emerging opportunities to cement our market presence and drive tangible results.

Education

• Amity University

  Bachelor of Technology (BTech)

Skills

• Supply Chain Management
• Strategic Sourcing
• Lead Generation
• Supply Chain
• Outsourcing
• Communication Skills
• Opportunity Generation
• Spend Analysis
• Management
• Supply Management
• Marketing
• Leadership
• Autocad
• Team Management
• Procurement
• Account Mapping
• Customer Relationship Management (Crm)
• Business Development
• Saas
• Esourcing