Priyanka Shanbhag
Senior Manager, Prma @Indegene
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WORK HISTORY
Senior Manager, Prma @Indegene
US
EDUCATION
St. Johns University
Master’s Degree, Pharmacy Administration (Major - Pharmaceutical Marketing/Pharmacoeconomics)
Dr. L.H. Hiranandani College of Pharmacy
Bachelor of Pharmacy (B.Pharm.), Bachelor of Pharmacy
SKILLS
ABOUT PRIYANKA SHANBHAG
A highly motivated professional with 8+ years of experience in providing pricing/reimbursement, payer strategy, primary market research, value proposition and market access strategy and asset evaluation support to clients ranging from small biotech to large pharma across US and EU nations. Have successfully contributed to 100+ and lead 25+ research projects across primary market research, market access, demand estimation, competitive assessment, pricing sensitivity assessment as well as essential elements that create product value. Well versed in health economics outcome research (HEOR), analogue analysis, value dossier development, and secondary literature review to develop industry white papers.Have successfully led and executed quantitative and qualitative payer, physician, patient/caregiver and HCP market research projects that have assisted clients in answering key business questions pertaining to attainment of optimal market access. Responsible for leading client management and delivery of final insights/recommendations to client across various therapeutic areas. Therapeutic Areas:CNS Disorders | Obesity |Oncology | Auto-Immune | Neurology | Cardiology | Nephrology |Orphan Conditions | Anti-Infectives | Respiratory | Women’s Health | Hematology | Diagnostic Tests | Medical devicesSpecial skills include:*Market Access Strategies*Pricing & Reimbursement *Payer Research*Value Proposition Research *Primary Market Research *Quantitative and Qualitative Research*Competitive Intelligence
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