Priyanka Raonka

Head of Digital Marketing and Transformation | Empowering Women in Midlife and Menopause

Role
Head of Digital Marketing and Transformation at Dr. Reddy's Laboratories
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Priyanka Raonka

With over two decades of experience in marketing, I specialize in digital transformation, e-commerce optimization, and online media management. Currently leading digital marketing and transformation at Dr. Reddy\'s Laboratories, I focus on driving business outcomes through customer-centric strategies and multichannel excellence. My expertise lies in designing innovative campaigns and fostering collaboration to create impactful digital experiences for diverse customer groups. Passionate about empowering women, I also serve as Chief Evangelist for MidlifeSpark, an initiative dedicated to supporting women navigating midlife and menopause by advocating for inclusivity and fostering community engagement. My mission is to combine my professional expertise in digital marketing with my personal dedication to advocacy, creating meaningful change for both businesses and individuals.

Experience

  1. Head of Digital Marketing and Transformation

    Dr. Reddy's Laboratories

    Nov 2025 — Present · Mumbai, IN

Education

  • Maharishi Dayanand Saraswati University, Ajmer

    Bachelor of Commerce - BCom

    2001 — 2004

  • Indian School of Business

    Digital and Social media , Digital Communication and Media/Multimedia

    2018

  • Indira Institute Of Business Management

    PGDBM, Marketing

    2004 — 2006

  • Savitribai Phule Pune University

    Diploma, Personnel Management

    2004 — 2006

Skills

  • Media Buying
  • Copywriting
  • Digital Strategy
  • Brand Development
  • Integrated Marketing
  • Marketing Management
  • Digital Media
  • Customer Insight
  • Advertising
  • Marketing
  • Market Planning
  • Online Marketing
  • Customer Service
  • Creative Strategy
  • Social Media Marketing
  • Brand Architecture
  • Market Research
  • Product Development
  • Creative Direction
  • Business Development
  • Entrepreneurship
  • Corporate Branding
  • Digital Marketing
  • Online Advertising
  • Trade Marketing
  • Communication
  • Media Planning
  • Marketing Research
  • Direct Marketing
  • Corporate Communications
  • Brand Management
  • Marketing Strategy
  • Mobile Marketing
  • Outdoor Advertising
  • Marketing Communications

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Priyanka Raonka — Head of Digital Marketing and Transformation at Dr. Reddy's Laboratories in Mumbai, MH, IN | Unifers