Priyanka R.
Senior Marketing Analyst at Blinds To Go
- Role
- Senior Marketing Analyst at Blinds To Go
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Priyanka R.
Experienced Senior Marketing Analyst with 6.5 years in the mortgage and finance industry and 9 years of Excel expertise, showcasing a successful track record in implementing analytics-driven marketing strategies to achieve business goals. Adept at collaborating with cross-functional teams, applying advanced analytics methodologies, and optimizing campaigns for optimal results. Possesses a solid foundation in SQL, Excel, A/B testing, predictive analytics, and market research. Proven track record in implementing advanced multi-touch attribution strategies, optimizing campaigns for a 28% improvement in effectiveness. Eager to apply knowledge and skills to deliver valuable insights and support data-driven decision-making.
Experience
Senior Marketing Analyst
Mar 2024 — Present · NJ, US
Education
Harrisburg University of Science and Technology
Master of Science - MS, Data Analytics
2018 — 2020
Pace University - Lubin School of Business
Bachelor of Business Administration (BBA), Global Business Management, Marketing
2013 — 2017
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