Priyanka Batra
Marketing Automation Specialist at BT | Ex-EY | Marketo Expert | Driving Scalable, Data-Driven Campaigns |Helping Brands Automate, Personalize & Scale Marketing
- Role
- Marketing Professional - Campaign Management (Level E) at BT Group
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Priyanka Batra
Hey Everyone Marketing Automation Specialist | Email Marketing Expert | Campaign Strategist With 4+ years of experience in marketing automation, I have mastered the art of creating and executing impactful campaigns for leading global brands like EY and Microsoft—driving engagement, optimizing user experience, and ensuring seamless event execution. Expertise Includes: Designing high-performing email campaigns with HTML/CSS Managing Marketo & On24 & PGI for marketing automation Building & executing web forms, newsletters, gated content, engagement programs Developing A/B testing strategies for optimal user experience Analyzing campaign performance & providing data-driven insights Coordinating with stakeholders to ensure seamless event execution Handling engagement programs, webcast templates & webinar setupsI thrive on creating brand-aligned, visually appealing, and data-backed marketing solutions that drive results! In my free time I would love to explore my hands on cooking-@mynewfoodies on Instagram and @priyankabatra-mynewfoodies on YouTube.
Experience
Marketing Professional - Campaign Management (Level E)
Sep 2025 — Present · Gurugram, IN
Creating and executing the SMB Acquisition Campaigns of BT and EE brand-Leading the DMO Acquisition Squad (Automation)-Supporting Telemarketing, Marketing Automation, direct mailing campaigns-Deep data dive of Experian prospect data available within in marketo and provided analysis of FTTP and Sogea-Supporting few Retail events through Marketo Forms-Initiated Nurture campaigns like Prospect Nurture, Base Camp1
Education
Jagannath International Management School,Vasant Kunj
Bca, Information Technology
2015 — 2018
Vivekananda Institute of Professional Studies
Master of Computer Applications - MCA, Information Technology
2018 — 2021
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.