Priyambada Muduli

About Priyambada Muduli

I am a seasoned digital advertising professional with 13+ years of experience in Programmatic Advertising. I have extensive expertise across the entire programmatic ecosystem, including deep hands-on knowledge of DSPs (Demand Side Platforms), SSPs (Supply Side Platforms), Ad Exchanges, RTB (Real-Time Bidding), and IAB Open RTB integrations.Throughout my career, I have successfully managed and optimized end-to-end programmatic campaigns, collaborated closely with media partners, negotiated deals, and driven data-led strategies to maximize ROI. I am well-versed in tools like DV360, The Trade Desk, and other major programmatic platforms.My strong technical understanding, combined with strategic campaign management and media buying skills, allows me to deliver high-performance solutions for brands across various industries. I am passionate about leveraging technology and data to drive smarter advertising decisions and achieve measurable results. Key Areas of Expertise:Programmatic Media Buying & Campaign ManagementSSP & DSP OperationsAd Exchange & RTB IntegrationIAB Open RTB API IntegrationVideo & Display AdvertisingPerformance Optimization & ReportingI am actively seeking new challenges where I can apply my programmatic expertise to help brands grow and innovate in the digital advertising space.

Experience

1. Adops Head

   Alkimi

   Sep 2024 — Present · Bangalore Urban, IN

Education

• Utkal University

  Master of Science (MSc), Statistics

  2004 — 2006

• Sky Dream consulting

  Digital Marketing Course

  2013 — 2014

Skills

• Social Media Marketing
• Microsoft Excel
• Team Management
• Microsoft Sql Server
• SEO,Sem,Smo
• Social Media
• Powerpoint)
• Project Management
• Basic Html
• Microsoft Office (Word
• Online Advertising
• SEO
• Html
• Javascript
• Sql
• Off Page Optimization
• Market Research
• Salesforce.com
• Web Design
• Online Marketing
• Excel
• Css
• Wordpress
• Microsoft Office