Priya Garg
Sales Strategy | Business Growth | Data-Driven Planning | Maruti Suzuki India Ltd. | IIM Udaipur MBA
- Role
- Assistant Manager Sales Planning (Accessories Division) at Maruti Suzuki India Limited
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Priya Garg
Strategic and data-driven professional with experience in Sales Planning, Brand…
Experience
Assistant Manager Sales Planning (Accessories Division)
May 2024 — Present · Gurugram, IN
Market Strategy & Business Analysis•Delivered 65% YoY growth in B2B Distributor Retail through targeted GTM strategies•Built monthly sales models driving ₹3500+ Cr. annual revenue with 9% growth•Launched 3+ sales enablement tools based on market analysis and channel insights•Coordinated with IT, Supply Chain & Marketing teams to ensure product availability of 35+ Combo packages across portfolioCampaign Management & Brand Strategy•Directed multifaceted marketing campaigns resulting in a 6% quarterly growth in product penetration•Designed & implemented first-ever B2B annual Sales Campaign for the Distributor Channel, leading to a 45% increase in Revenue•Spearheaded monthly promotion & incentive schemes with a budget of over ₹6 Cr. to accelerate B2B channel performance•Analyzed pricing for 25+ SKUs, optimizing gaps & boosting monthly revenue by ₹1.2 Cr.+Digital Sales & AI Implementation•Administered third-party consulting firms, reviewing daily performance to successfully launch an integrated CRM application•Spearheaded management of digital accessories sales channel, including e-commerce platforms and 500+ dealership integration•Drove 100% monthly digital revenue growth by optimizing customer journey, resulting in a 25% lift in digital conversion rate (CVR)•Coordinated cross-functional teams (IT, Supply Chain) to streamline logistics, reducing average order-to-delivery TAT by 35%•Deployed AI-enabled internal sales chatbot highlighting accessory features and USPs, reducing sales query resolution time by 40%•Pioneered an AI Digital Sales application (computer vision) for car scanning in workshops, driving a 15% cross-selling increase
Education
Aligarh Muslim University
Bachelor of Science - BS
2016 — 2019
Indian Institute of Management Udaipur
Master of Business Administration - MBA
2022 — 2024
National Institute of Technology, Tiruchirappalli
Master's degree
2019 — 2021
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